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October 15, 1924 – Lee Iacocca is born
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October 15, 1924 – Lee Iacocca is born

On this day in 1924 Lido Anthony “Lee” Iacocca was born. He would become one of the most influential men in modern American automotive history. In his career he would achieve many incredible feats throughout the 1950s, 1960s, 1970s and 1980s at Ford and Chrysler.  Due to a childhood illness, Lee was barred from service during WWII. Though this may have saved his life, Lee recalled wanting nothing more than to fly a bomber over Nazi Germany. Unable to join the fight, Lee took the opportunity to study engineering at Lehigh University in Pennsylvania. He would later attend Princeton before joining Ford’s own educational engineering program. Following his graduation from the Ford institution he became an engineer with the company. He soon found a better fit in sales and marketing afte...
September 20, 1979 – Lee Iacocca elected chairman of Chrysler
This Day

September 20, 1979 – Lee Iacocca elected chairman of Chrysler

Industry giant Lido “Lee” Anthony Iacocca was elected chairman of Chrysler on this day in 1979, 10 months after joining the company as president. It was Lee’s career at Ford Motor Company that would lead him to the top of Chrysler. As a vice president at Ford more than a decade prior Iacocca was instrumental in the introduction of the Ford Mustang. From there he forecast the need for fuel efficient, domestically made cars, which led to the development of the Pinto. He was elected president of Ford in 1970 but was fired unceremoniously in 1978. He attributed the event to fundamentally different business ideologies than those of Henry Ford II (even though Ford saw a profit of more than $2 billion in Iacocca’s final year). Above: Iacocca leaning on Mustang (NY Times). Top: Iacocca with K ...
October 15, 1924 – Automotive icon Lee Iacocca is born
This Day

October 15, 1924 – Automotive icon Lee Iacocca is born

On this day in 1924 Lido Anthony “Lee” Iacocca, one of the most influential men in modern American automotive history, was born. The automotive hall of famer was responsible for many incredible feats in the industry throughout the 1950s, 1960s, 1970s and 1980s while an executive at both Ford and Chrysler.  Due to a childhood illness, Lee was barred from service during WWII. Though this may have saved his life, Lee recalled wanting nothing more than to be a bomber pilot over Nazi Germany. Unable to join the war effort, Lee instead studied engineering at Lehigh University. He would later attend Princeton before joining Ford’s engineering program. Not long after he got his start he found a better fit in sales and marketing. He would be placed on the East Coast, where he’d secure a man...

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