Categories: Uncategorized

January 19, 1954 – GM’s $1 billion investment

On this day in 1954 General Motors announced a $1 billion investment into the expansion of their auto industry. GM was founded in 1908 as a holding company and quickly acquired brands such as Oldsmobile, Oakland, and others, including Chevrolet in 1916. The growth helped GM become the largest automotive business in terms of  in the early part of the century. Their 1954 investment was geared toward overall expansion of their numerous brands, including Cadillac, Chevrolet, and Buick. Their investments led to some models that are cherished through the ages including the Tri-Five Chevrolets.

Brian Corey

Recent Posts

November 20, 2011 – Famed Ferrari designer Sergio Scaglietti dies

Scaglietti, left, in his body shop Sergio Scaglietti opened Carrozzeria Scaglietti, an auto repair and…

2 days ago

November 19, 1959 – Ford announces the end of Edsel

Too much money. Too much hype. Too much of the same old thing. Designed to…

2 days ago

Rare 1955 Mercedes Truck for Sale

This 1955 Mercedes-Benz 170 S-D Diesel pickup truck appears to be an exceptionally rare find,…

2 days ago

November 18, 1960 – End of the line for DeSoto

1961 DeSoto Less than a week after Chrysler acquired Dodge Brothers, it debuted its new…

4 days ago

November 17, 1986 – The Assassination of Renault CEO Georges Besse

Georges Besse (Renault) On this day in 1986 Georges Besse, the 58-year-old CEO of French…

4 days ago

November 16, 1904 – The history of auto theft in Los Angeles begins with first recorded stolen car in the city

1905 White steam car. Not the first stolen car, but similar. This one is known…

6 days ago