March 26, 2008 – Ford sells Jaguar & Land Rover

On this day in 2006, Ford named Tata Motors, a part of conglomerate Tata Group, as the preferred bidder to purchase Jaguar and Land Rover from Ford Motor Company. The deal closed the following June to the tune of $2.3 billion. This was about half of what Ford purchased them in 2000. Under the terms of the deal, Ford also had to return Tata up to $600 million following the sale to make up for any shortfalls in the two brands’ pension plans. Ford offloaded the brands during a major company overhaul following a two year loss of $15 billion.

Above: Ford era Land Rover Range Rover
Top: 2008 Jaguar XF

At the time of the purchase, Tata Group focused on overseas acquisitions of everything from coffee companies to manufacturing businesses. Tata had no intention of making any major changes to either Land Rover or Jaguar, nor would it affect the jobs of the 16,000 people employed by the automakers. Jaguar Land Rover Limited, was established as a holding company to ease the acquisition. Today, the company remains a subsidiary of Tata.

Leave a Reply

Your email address will not be published. Required fields are marked *

The best way to support This Day in Automotive History is to become a monthly subscriber on Facebook.

Subscriber benefits include:

  • Most importantly, you’re supporting great content about Automotive History
  • Early access to content on Facebook
  • Discounts on our store
  • Special live videos

If you learned something today, please buy me a beer!

No payment method connected. Contact seller.

Categories

This Day in Automotive History - the book!

This Day In Automotive History

By Brian Corey

This book tells fascinating tales, bringing individual days to life with short stories, photographs and illustrations.

This Day in Automotive History

This Day in Automotive History is a transportation history, car history and general automotive history website dedicated to providing informative and entertaining content.

We encourage you to share our page and connect with us on Facebook or sign up for our automotive history newsletter. If you’d like your car featured, reach out to us!

SUBSCRIBE TO OUR NEWSLETTER!

Connect with us on Facebook or sign up for our automotive history newsletter to keep in touch.

Love automotive history? Support this site!

SUBSCRIBE TO OUR NEWSLETTER!

Sign up for our automotive history newsletter to keep in touch.