Categories: This Day

November 9, 1960 – McNamara becomes president of Ford

When Robert Strange McNamara was serving in the US Air Force during WWII, he made a strong impression on his colonel, Charles “Tex” Thornton. Following the war, Thornton recruited McNamara and eight other military men to form a consulting business. Their goal was to help big business readjust to civilian production. Ford Motor Company, then led by Henry Ford II, was losing major money in that era, and needed the help. Ford hired the group to reform its administration and turn the company around.

Soon after landing at Ford, the higher ups began calling the newbies the “Quiz Kids.” The team rebranded themselves as the “Whiz Kids” as they proved their methods worked. McNamara began his career at Ford as the manager of planning and financial analysis, but quickly worked his way up the ladder.

Above: Robert McNamara was often called the Father of the Ford Falcon, a 1960 model is pictured here. Top: Robert McNamara (right) with President Kennedy.

McNamara is among the major players responsible for turning the two seat Thunderbird into a high selling four-seater. One of the largest projects he worked on was the introduction of the Ford Falcon in 1959. This small, economic car proved to be highly successful. The next year, on this day in 1960, Ford promoted Robert McNamara to president of the company. He became the first person from outside the Ford family to hold the position since the company’s founding when John S. Gray held the title. After just five weeks on the job, the Kennedy administration offered the position of Secretary of Defense, which he accepted.

Brian Corey

Recent Posts

October 31, 1957 – The Chevrolet Impala is announced

After debuting an Impala show car at the 1956 GM Motorama, Chevrolet used the name…

5 days ago

October 30, 1911 – Little Motor Car Company is founded, later becomes part of Chevrolet

The Little Motor Car Company, founded on October 30, 1911, in Flint, Michigan, is a…

5 days ago

October 29, 1932 – Safarikar builder Bruce Mohs is born

Bruce Mohs with his Opera Sedan following its restoration. (autobild.de) Perhaps you've heard of the…

1 week ago

October 28, 1977 – Tokyo Motor Show opens

First generation Daihatsu Charade. By Charles01 - Own work, CC BY-SA 3.0 The annual Tokyo…

1 week ago

October 27, 1937 – Second generation Cadillac V-16 is introduced

1940 Cadillac V16 90 Town Car To build the ultimate automobile, Cadillac began development of…

1 week ago

October 26, 1966 – Toyota introduces what will become the best selling car ever, the Toyota Corolla

1966 Toyota Corolla debut (Toyota) The Toyota Corolla, one of the most iconic and enduring…

1 week ago